In today's fast-paced digital world, capturing audience attention is a major challenge. Consumers are bombarded with content, leading to scattered engagement and quick message dismissal.
However, live sports offer a unique solution—unfolding drama and emotion that captivates millions in real time. At Sportradar, we transform these fleeting moments into powerful brand opportunities.
From goals and last minute touchdowns to live driver positions in race and player milestones being reached, use real-time triggers to activate ads or creative instantly.
Transform sports moments into addressable events across all media—whether programmatic, social, DOOH, or CTV—ensuring your message hits when it counts.
Effortlessly automate creative updates, tailor messaging, show live sports data, and maintain contextual relevance across campaigns at scale.
Instantaneously connect with audiences at emotional highs, like a celebratory goal, ensuring your brand is aligned with fan emotions.
Ads aligned with cultural sports moments and tailored to a brand’s unique perspectives can achieve 3x higher purchase intent and 2x higher search intent.
Among new customers, purchase intent rose by 23% when ads were delivered within a week of relevant cultural events.
76% of consumers expect brands to respond to moments rapidly; the impact diminishes steeply if delayed.
With Sportradar, your brand doesn't just witness the game—it engages through it. Activate your audience while emotions run high, leveraging the precise timing and relevance to amplify your brand's presence and consumer connection.
Moments move markets, and Sportradar empowers your brand to harness these shifts for real-time, scalable, and impactful engagement.
Contact us to see how Sportradar can help you transform fleeting moments into enduring consumer connections.
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