ORAKO is the all-in sportsbook and gaming platform, and the future of sports betting and gaming. It helps top-tier operators, lotteries and casinos to operate and serve an exceptional sportsbook and uncover new ways to encourage players to come back for more.
How does it work?
ORAKO offers power, flexibility and innovation, all in one modular solution encompassing everything from official data and engagement tools to trading and marketing services to sportsbook engine and player account management tools.
Everything you need to run your sportsbook and casino. Save time (and headspace) with an all-in solution. Want to add third parties? We’ve got you covered.
Adaptability and flexibility built in. You’ll receive a solution that aligns with your dynamic operational and product needs, making sure it fits with your goals.
Unmatched performance and reliability. No matter how many bets, events, or promotions you have going through, ORAKO will handle the lot.
Continuous commitment to innovation. Leverage your competitive edge with ORAKO’s ever-evolving betting ecosystem.
The very latest AI technology. Cutting-edge algorithms and unmatched data create an immersive betting experience, while boosting productivity and efficiency.
Unrivalled experience and knowledge. We’ve been leading the way in new betting technology and research for more than two decades, with over 1,700 Sportradar customers worldwide.
Maximise your business growth
ORAKO Sportsbook is our full in-house betting product and service portfolio. From compiling official content and managing risks, to AI marketing personalisation and a high-performance engine, ORAKO has it all. Plus, access to third party products.
This award-winning solution is everything you need to create a truly sports-betting experience for your customers. And it’s compatible with any player account management platform.
A customer experience like no other
Keep players coming back with everything in one: player accounts, unified wallet, promotions, and real-time data analytics.
Oversee all player accounts across channels, product verticals, and jurisdictions in a single platform. And customise promotions on the go, using real-time data insights to boost engagement.
As a bonus, you can also get a huge catalogue of casino games to build a sportsbook and gaming portfolio that caters to every customer.
See how Norsk Tipping achieved record growth with ORAKO.
After choosing ORAKO they’ve seen growth skyrocket by 17% - comparing user numbers for the 2022 FIFA World Cup to the 2018 tournament. And they’ve hit three all-time highs in monthly gross gaming revenue and margin.
When we tell you that ORAKO is award-winning, we aren’t exaggerating. So far, its products and services have over 40 awards – from best technology platform, best retail service, best standalone platform, best multichannel solution, to best streaming, best marketing and best data odds.