THE SPORTS
TECHNOLOGY COMPANY

New solution provides tools to optimise commercial performance

The new Soccer Advanced Analytics API gives media platforms a dynamic tool to engage fans who are following the ‘beautiful game’.

NEW YORK, NY – Sportradar Group AG (NASDAQ: SRAD) today announced the Massachusetts Gaming Commission has granted US betting subsidiary, Sportradar Solutions LLC, a Temporary Sports Wagering Vendor License for the state of Massachusetts.

SALZBURG & ST GALLEN – Sportradar Integrity Services, a unit of Sportradar (NASDAQ: SRAD), and a global supplier of sport integrity solutions and partner to over 180 sports organisations and state authorities, has entered a bet monitoring agreement with the Biathlon Integrity Unit (BIU). The BIU is an operationally independent unit, which oversees integrity matters

In essence, customer acquisition costs quantify the aggregate amount spent by a business to acquire a new customer.1 In practice though, this definition is open to different interpretations, especially in terms of which costs should be included in the calculation.

Sportradar’s new Soccer Advanced Analytics API is a game-changing tool for media platforms, providing them with the ability to access an extensive range of data and advanced analytics that can help deepen fans’ understanding of the sport and increase engagement and retention.

With nearly 1.5 billion fans tuning in to watch the final between Argentina and France, the 2022 World Championship was an unmissable marketing opportunity.

Sportradar’s technology to power Betway’s customer acquisition and engagement

OBERHOFEN & ST GALLEN – Sportradar Integrity Services, a unit of Sportradar (NASDAQ: SRAD), and a global supplier of sport integrity solutions and partner to over 180 sports organisations and state authorities, today entered a multi-year agreement with the International Ski and Snowboard Federation (FIS), the governing body of international skiing and snowboarding.