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MARKETING
SERVICES

Efficiently Acquire Modern Sports Fans

Sportradar’s proprietary advertising technology understands sports fans on an unparalleled level – accurately and efficiently engaging sports audiences at scale.
 
Sportradar Marketing Services offers the only sports specific multi-channel marketing platform exclusively trained to understand and acquire today’s sports fans.

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Converting Sports Fans into Loyal Customers

Enhanced Ad Creative
ENHANCED AD CREATIVE

Link the most relevant sports data with campaign messaging

INCREASED FAN ENGAGMENT

Better connect with target sports fans using sports data, personalized to their fandom

PRECISION TARGETING

Reach targeted sports fans before, during and after sporting events

EFFICIENT ACQUISITION

Reduce ad waste with Sportradar’s DSP, trained solely with sports-specific data

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Omnichannel strategies built to reach sports fans when and where they’re likely to act

Programmatic Display and Video

Paid Social

Paid Search

CTV Video

Programmatic Audio

Digital OOH

Designed to drive unrivaled marketing success

MAJOR ONLINE CASINO OPERATOR SIGNIFICANTLY LOWERS CPAS

~60%

Lowered CPA Throughout Campaign

CFB BOWL GAME ACHIEVES A CTR DOUBLE INDUSTRY AVERAGE

+2x

Industry CTR Average

MAJOR SPORTS LEAGUE ACHIEVES CTR QUADRUPLE INDUSTRY AVERAGE

+4x

Industry CTR Average

BIG FOUR SPORTS LEAGUE ACHIEVES MOST COMPETITIVE CPC RATE

<$0.40

League's Best rate achieved

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