Make 24/7 in-play betting a reality – with Sim-Play Sports.
Realistic simulated full-length games, designed to engage your customers and unlock untapped revenue with round-the-clock live betting opportunities. Offer your customers non-stop action from three of the world’s most popular sports:
Tennis – serving up all the thrills and spills of best-of-3-set matches
Baseball – pitching super-lifelike action thanks to our official partnership with MLB
Cricket – hitting the big sixes with the highly popular T20 format.
ATP Legends - bringing the greats of tennis’s recent history back into action.
Non–stop live betting: increase your revenues with in-play betting 24/7
Life-like simulation and visualization using advanced motion-capture technology
Nobody else offers virtual in-play betting on tennis and baseball - just us
Unique full-game video animations and competition formats: offer an engaging real-life in-play betting experience
Unified Odds Feed integration and Live Match Tracker to show the matches
Market-exclusive sports like Sim-Play Baseball featuring all 30 Major League Baseball (MLB) teams and developed with real-world data from the MLB to offer unrivalled detail and realism
Original ATP video footage from past decades for a unique betting experience
Offer non-stop live betting on the legends of tennis
Sim-Play ATP Legends offers full-length simulated tennis games with official, licensed ATP video footage from 1990 up to the present day. This is a live betting experience that’s truly unique, bringing the past back to life for tennis fans, while stimulating betting very much in the present day.
Thanks to AI powered editing capabilities in real time and a random number generator engine, compelling ‘live’ matches of up to three sets, with different outcomes, are produced each time.
Four channels featuring different tennis eras: 1990-1998; 1999-2007; 2008-2016; 2017-today