Major international football tournaments generate mass excitement and engagement amongst football fans and bettors. The surge of First Time Deposits by over 60% throughout international tournaments* underlines the lucrative potential for sportsbooks.
So don’t miss out. Make the most of this year’s major football tournaments with the best acquisition partner in the game: Sportradar ad:s.
With ad:s, you’ll acquire modern sports bettors with unparalleled efficiency during the biggest international football events of the year across a variety of digital marketing channels, resulting in 40% cheaper CPAs on average.
*ad:s data from Euro 2020 vs. previous 11 months.
Gain an in-depth understanding of your target audience with the deepest data in the industry. Discover tournament-specific betting patterns and media trends to strategically position your campaigns for maximum impact.
Connect with modern bettors across channels where they spend their time, ensuring your ads are viewed at the most critical moments before, during, and after the tournament. Our strategic placement means your brand shines when it counts.
Captivate your target audience with state-of-the-art personalized creative that not only resonates but also scales your campaigns effectively. Stand out in the competitive race to acquire new customers.
Programmatic Display
Programmatic Video
Programmatic DOOH
Programmatic Audio
Paid Social (META, Snap, X)
Engagement Tools (Affiliate)
Sponsorship
…monthly marketing spends of bookmakers surge up to 94% during international football tournaments.
…15% of full year finished registrations are made in the month of big football tournaments
…new clients account for 36% of deposits made during international tournaments
…daily First Time Deposits are 75% higher on average in a country whose national team is still in the tournament