NEW YORK – Sportradar (NASDAQ: SRAD) today announced the renewal of the company’s partnership with Big Ten Network to power its OTT platform B1G+ through the 2024-25 college athletics season.
Moving forward, Sportradar will collaborate with Big Ten Network to enhance the user experience for fans of one of the premier collegiate conferences in the US through additional front-end experiences that also include the integration & visualization of sports data. Additionally, Sportradar is continuing to provide Big Ten Network its technology and data-driven OTT solutions to manage the B1G+’s OTT backend and frontend (including web, mobile and connected TV apps), UX/UI design, as well as third-party integration.
Big Ten Network originally selected Sportradar to support the relaunch of B1G+ in summer 2021, delivering live streams of Big Ten Olympic sports, video-on-demand of basketball and football games, and school-specific channels allowing fans to focus on content from their favorite team, for one of the premier collegiate conferences in the US.
Sportradar enables partners to grow their OTT platforms by continuously innovating end-to-end solutions that deepen fan engagement and provide extensive opportunities for fans to customize and personalize the way they follow and support their favorite sports.