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Whitepaper: How Casinos Can Thrive in the Sports Betting Business

Unlock casino prosperity with sports betting

Online casinos are at a turning point. With digital sports betting becoming legal in many places and mobile betting on the rise, there’s more competition and a bigger demand for sportsbook experiences. While the online casino market is expected to grow, players want both casino and sports betting in one place. Newer competitors are stepping in to meet this demand.

To keep and attract customers, casino operators need to adapt. Adding sports betting to their offerings is a great way to boost revenue and make up for any losses. This paper digs into how online casino operators can do this with turnkey sportsbook solutions.

How casino operators can thrive in the sports betting business

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“There’s a huge opportunity when you have both products because you’re satisfying the needs of people who would otherwise go elsewhere.”

Andy Mace | Head of Casino Personalization at VAIX, a Sportradar company

What’s inside?

Advantages of adding a sportsbook solution to your casino business.

Similarities and differences between sportsbooks and casino operations.

Challenges and concerns when launching and running a sportsbook.

Harnessing the potential of plug-and-play sportsbook solutions.

How casino operators can thrive in the sports betting business
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